The National Center for Non-Profit Sector (NCNP), in collaboration with Snapchat, organized a workshop aimed at empowering communication leaders in non-profit organizations. The workshop focused on enhancing the use of Snapchat as a marketing tool for charitable initiatives and strengthening the digital presence of these organizations. 

The workshop addressed several key areas, including developing skills in managing digital content, utilizing Snapchat’s tools to boost audience interaction, and achieving the required social impact.  It also introduced the participants to the latest digital marketing strategies, techniques for creating engaging visual content, and methods for analyzing performance and measuring the effectiveness of paid campaigns. The session also featured successful case studies from local and global non-profit organizations.  

This initiative is part of the NCNP's ongoing efforts to support and equip the non-profit sector with cutting-edge digital tools to better achieve its communication goals and reach a wider audience. In 2024, the NCNP held a series of workshops aimed at strengthening the digital presence of non-profit organizations, enabling them to meet their objectives and enhance their long-term sustainability. 

In this context, the NCNP is actively working to strengthen strategic partnerships with various local and international entities, with the goal of providing the best solutions and practices that enable the non-profit sector to advance and achieve sustainable growth.